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Toast to the Goal – César Pérez Gellida makes a toast ‘to the goal’ for all the best

Valladolid, a highly successful crime novel writer who has just released his latest book ‘Todo lo mejor’, toasts with Cuatro Rayas Verdejo 2018 Nocturnal Harvest, a new vintage of the winery’s most emblematic wine

La Seca (Valladolid), December 2018.- The tasting room of Bodega Cuatro Rayas becomes the last stage of the writer César Pérez Gellida (Valladolid, 1974), but instead of white chalk marks on the floor there are two glasses of verdejo on the table. From fiction to reality with Benjamín Zarandona, a former Real Valladolid footballer, as a witness to the events. Audiovisual narrative worked very early, like the work in the vineyard. Gellida confesses that she has “a spartan routine, because as soon as I open my eye, which is usually between four and five in the morning, or even earlier, my brain immediately begins to function.”

A town crier of the last festivals in Valladolid, Gellida boasts of his land: “when I started writing, perhaps for convenience, I set the novel Mememto Mori in Valladolid, mainly because there is no place in the world that I know better. Besides, Valladolid has very sinister corners, which perhaps people do not know so much about, but many areas can perfectly set any crime-crime novel “. Benjamín remembers one of his nods to local products, which Gellida recalls with these words: “In Cuchillo de palo, in a scene that takes place in Galicia, at some point someone talks to Sancho about albariño and he tells him that it is broth of cold chicken compared to our Verdejos, with Cuatro Rayas ”.
Gellida, a well-known sports lover and a faithful follower of Rugby El Salvador, talks to Benjamin about a passion that began as a child: “I played handball for many years, since I was little, but I am passionate about rugby”.

Real Valladolid
From the Pepe Rojo fields to the José Zorrilla football stadium, Gellida values the Pucela season: “We are very good in qualifying, we have a very compact team, very organized; I think Sergio is doing things well. With this squad and with this budget, the lowest in the First Division, that we are where we are and standing up to the greats […] I think this year we are going to enjoy a lot in Zorrilla ”. Benjamin asks him about the figure of Ronaldo as the new president of the entity: “It only has positive connotations, because a guy like Ronaldo with the arrival that he has to the media, simply with that photo that can be taken with any famous person with the Real Valladolid shirt with Cuatro Rayas, let’s say it amortizes its figure […] And then it has already shown that it is a phenomenon in business ”.

All the best
Gellida, immersed in promoting his latest novel Todo el mejor, dedicates a copy to Benjamin. For the firm, he uses a Cuatro Rayas cement-coated pen, a special edition that commemorates the concrete tanks of the 1935 winery. Gellida also cleverly links this unique pen to the Berlin Wall where All the Best is set. To complete the meeting, Gellida premieres with this toast the new label of Cuatro Rayas Vendimia Nocturna. Happy Holidays and toast ‘to the goal’ with Cuatro Rayas Cheers!

Toast to the goal
Bodega Cuatro Rayas creates this space within its sponsorship of Real Valladolid. It is a meeting point for lovers of football in general and Real Valladolid in particular. Open, carefree and with the aim of transferring the human side of a sport that fascinates millions of people around the world. César Pérez Gellida is Benjamin’s sixth guest, who acts as master of ceremonies. Soon, new public figures will chat with him to reveal his anecdotes and curiosities. Well-known faces from the world of sports, the media, entertainment … Who will be the next to make a ‘toast to the goal’ with Cuatro Rayas?

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